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Anorak | The Acid Test

The Acid Test

by | 7th, December 2004

‘GIVEN the marketing potential of being billed as a Turner Prize winner, this year’s victor, Jeremy Deller, should think about changing his name to Jem Dollar.

”You are here”

Hang his Turner entry “a selection of words to demonstrate how acid house can improbably be linked to the brass band” and look to the Guardian’s guide to how winners fare in the auction room.

Anish Kapoor (the winner in 1991) has seen the price for his works rise by a whopping 61% over the past six years. Works by Gilbert & George (1986) have risen in value by 52% and Damien Hirst’s collection (1995) by 27%.

The only artists to have seen the value of the works fall over the same period are Rachel Whiteread, who in a buoyant housing market has surprisingly found it hard to shift a lumpen mass of concrete in the shape of a “House” (-21%), and Chris Ofili (1998), who has seen his fortunes turn to dust (-24%) like so much desiccated elephant poo.

But who is Deller, Dollar or whatever his name is? The artist is pretty

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