Madeleine McCann: What Shannon Matthews Is Worth, Asda And PR
MADDYWATCH - Anorak’s at-a-glance guide to press coverage of Madeleine McCann and Shannon Matthews
THE SUN: “£20k reward in Shannon hunt”
THE Sun yesterday offered a £20,000 reward to find missing “little princess” Shannon Matthews.
Good on the paper. But does a reward help? Has it helped Madeleine Mccann? And why £20,000 when Madeleine McCann garnered so much more? Is a reward index linked to the missing child’s age? Or is it because Shannon’s parents are not middle-class - not doctors - and smaller amounts mean more to them?
We also printed posters urging our vast army of readers to help in the hunt for the nine-year-old schoolgirl. And last night her anguished mum Karen, 32, said: “I’m so grateful for all you are doing. It’s a fantastic gesture and means so much to us. We just hope it brings her back.”
Then, hugging Shannon’s stepdad Craig Meehan, 22, she added: “Our message to people is never give up . . . because we won’t until we find her.”
THE TIMES: “Poor little Shannon Matthews. Too poor for us to care that she is lost?”
“Her family may seem feckless. Neighbours can’t afford to run a PR campaign. How the public spotlight faded on missing girl.”
Shannon..?
Sarah Payne, smiling in her school uniform; Holly Wells and Jessica Chapman, in their Manchester United shirts; Madeleine McCann, staring inquisitively with her distinctive bleeding iris . . .The names and faces of these girls who have disappeared are etched into the public’s collective memory.
Camera crews camped out in their home towns for weeks or months. Donations totalled thousands — even millions — of pounds. Members of the public, many of them strangers, came in their hundreds to offer help and prayers for their safe return.
Yet the trauma and mystery surrounding the disappearance of one nine-year-old girl almost two weeks ago appeared to drift from public consciousness within days…
She’s not Madeleine McCann. No doctors. No logo. No Maddy Catty. No watching the parents. The media treatment is no fault of the McCanns. But are we bored of missing children stories. Have the press caught Maddy fatigue?
Contrast the media-savvy McCann campaign with the brave efforts of Petra Jamieson, 30, a friend of Shannon’s mother, who managed to persuade her local branch of Asda to donate 24 white T-shirts on which the girl’s photograph had been printed.
What happened to Shannon Matthews? Who can we blame? The parents?
A deprived background, a dysfunctional family and a down-on-its-luck Yorkshire mill town: none of this is Shannon Matthews’s fault, yet it seems that she is paying the price.
No holiday scene. No excuse for hacks to go to hotter climes. Yorkshire in winter. Grey. Grim.
GLASGOW DAILY RECORD: “Mother’s Day Wish”
THE distraught mum of missing schoolgirl Shannon Matthews last night cried: “All I want for Mother’s Day is my princess back.”
DAILY MIRROR: “ALL I WANT FOR MOTHER’S DAY IS MY PRINCESS BACK”
Shannon Matthews’ desperate mother last night movingly declared: “All I want for Mother’s Day is my princess back.”As police continued searching thousands of homes for the missing nine-year-old schoolgirl, mum Karen, 32, said: “It is a special family day and we would all spend it together.
“Shannon would usually buy me a present or make me something at school.”
Stepfather Craig Meehan, 22, added: “It is going to be a heartbreaking Mother’s Day.”
LIVERPOOL ECHO: “Where’s media cry for poor Shannon?”
HOW disturbing that 10 days after Shannon Matthews disappeared, we still know so little about her. Her favourite band? The school she attends? The name of her best friend? All details that should be on our lips but aren’t.
But we do know her favourite song.
Somehow the vanishing of this little girl with her pony tail and fringe has failed to capture the media’s imagination; a story regularly consigned to the inside pages.
Why? Why do some cases attract saturation coverage and others don’t? I suspect it’s down to image, which stands for everything, and the skill now needed to work the notoriously fickle media.
Madeleine McCann’s parents have been criticised for employing a professional PR and for playing the media game, providing photo opportunities and press calls. But it’s paid dividends. The world now knows their daughter’s name and what she looks like.
Shannon’s mum can be no less distraught than Kate, but whether she has the support or the finance to get a media campaign on the road is doubtful.
But at the end of the day there is a little girl out alone in a harsh, cold world. And we should all be working together to get her home.
What part does the media play in finding a missing child? Don’t we have the police to search for Shannon and crack the case?
THE OBSERVER (Blog): “Speaker gets new spin doctor”
A Whitehall spin doctor who was a spokeswoman for Madeleine McCann’s parents has been hired to help the Commons Speaker, Michael Martin, deal with the media, it was announced today.
Not Campbell?
Sheree Dodd is an experienced communications expert who worked for John Prescott at the time it was revealed he was having an affair with his diary secretary.
Just another job…
Madeleine McCann- The PR Storm
Posted: 1st, March 2008 | In: Madeleine McCann, Tabloids Comments (798) | Follow the Comments on our RSS feed: RSS 2.0 | TrackBack | Permalink
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March 1st, 2008 at 8:18 pm
504
jo Says:
March 1st, 2008 at 8:15 pm
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having anything nice…..?
March 1st, 2008 at 8:15 pm
498
lilith
Good one…. and since we are at it do you have that one?
Arguidos status
http://bp1.blogger.com/_3HAnFzHSqqE/R8VlLtfgMbI/AAAAAAAAAvs/riW5aaE9hRU/s1600-h/11_1400×300_ni_ver_ni_oir_ni_hablar.jpg
Having dindin now
March 1st, 2008 at 8:14 pm
An 85-year-old man was requested by his doctor to give a sperm count as part of his physical exam. The doctor gave the man a jar and said, “Take this jar home and bring back a semen sample tomorrow.”
The next day the 85-year-old man reappeared at the doctor’s office and gave him the jar, which was as clean and empty as on the previous day. The doctor asked what happened and the man explained, “Well, doc, it’s like this - first I tried with my right hand, but nothing. Then I tried with my left hand, but still nothing. Then I asked my wife for help. She tried with her right hand, then with her left, still nothing. She tried with her mouth,first with the teeth in, then with her teeth out, still nothing. We even called up Arleen, the lady next door and she tried too, first with both hands, then an armpit, and she even tried squeezin’ it between her knees, but still nothing”
The doctor was shocked! “You asked your neighbour?”
The old man replied, “Yep, none of us could get that darn jar open.”
March 1st, 2008 at 8:12 pm
500
Ciara Says:
March 1st, 2008 at 8:07 pm
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One day, when the teacher walked to the black board, she noticed someone had written the word “penis” in tiny letters. She turned to the class, scanned the boys and girls, looking for the guilty face. Finding not a guilty face in the bunch, she quickly erased the blackboard and began her class.
The next day, the teacher went into the classroom and noticed, in larger letters this time, the word “penis” scrolled on the blackboard. Again, she looked around the classroom in vain for the culprit, but found none. And so, the teacher erased the blackboard and proceeded with the day’s lesson.
Every morning, for about a week, the teacher went into the classroom and found the same word written on the blackboard, each day, scrolled larger than the previous day.
Finally, one day, the teacher walked into the classroom expecting to be greeted by the same word on the board. Instead, she found scrolled on the blackboard: “The more you rub it, the bigger it gets!”
March 1st, 2008 at 8:08 pm
494
lilith
Do you have a link where she is wearing it?
Very interesting
March 1st, 2008 at 8:07 pm
495
RedRooster
You’re terrible RR leading me astray. Remember I’m an innocent Catholic girl.
March 1st, 2008 at 8:06 pm
Little Johnny goes to school, and the teacher says, ‘Today we are going to learn multi-syllable words, class. Does anybody have an example of a multi-syllable word?’
Little Johnny waves his hand, ‘Me, Miss Rogers, me, me!’
Miss Rogers:’All right, little Johnny, what is your multi-syllable word?’
Little Johnny says, ‘Mas-tur-bate.’
Miss Rogers smiles and says, ‘Wow, little Johnny, that’s a mouthful.’
Little Johnny says, ‘No, Miss Rogers, you’re thinking of a blowjob”.
March 1st, 2008 at 8:06 pm
http://imagecache2.allposters.com/images/pic/EPH/9077~I-Get-Totally-Drunk-Posters.jpg
Gerry at Chaplin’s photographed just before Mark Warner staff called them back to take care of their kids
March 1st, 2008 at 8:04 pm
492
Carmen
It just crossed my mind she isnt around and especially yesterday as Stevo and all were around.
I cant believe she is still with Orange with all the crap she had from them
March 1st, 2008 at 8:04 pm
A drunk staggers into a Catholic Church, enters a confessional booth, sits down, but says nothing.
The Priest coughs a few times to get his attention but the drunk continues to sit there.
Finally, the Priest pounds three times on the wall.
The drunk mumbles, “ain’t no use knockin, there’s no paper on this side either!”
March 1st, 2008 at 8:03 pm
493
Ciara Says:
March 1st, 2008 at 8:01 pm
have you finished that drink yet…..theres another one here… 
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March 1st, 2008 at 8:01 pm
http://www.mccannfiles.com/imagelib/sitebuilder/misc/show_image.html?linkedwidth=actual&linkpath=http://www.mccannfiles.com/sitebuildercontent/sitebuilderpictures/zzmaddieonponyd.jpg&target=tlx_picgxpc
Anyone finds this funny.
Since Madeleine “disappeared” Kate has ALWAYS been wearing that large silver necklace.
But shortly before their holiday she was NOT wearing it.
I think she ’s keeping something from Madeleine in it, ashes or hair etc.
March 1st, 2008 at 8:01 pm
488
RedRooster
Yes.
Hopefully not for long.
March 1st, 2008 at 7:56 pm
Carmen
Any news from Chenier?Long time not seen again….
March 1st, 2008 at 7:55 pm
487
Carmen Says:
March 1st, 2008 at 7:51 pm
MODS AND ADMIN
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thats nasty….its garf having one of his turns
March 1st, 2008 at 7:53 pm
487
Carmen
Is this you or…us?
March 1st, 2008 at 7:51 pm
483
Ciara Says:
March 1st, 2008 at 7:49 pm
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Ciara is you know who about tonight…?
March 1st, 2008 at 7:50 pm
Got it….
http://bp0.blogger.com/_3HAnFzHSqqE/R3WIYcAcp0I/AAAAAAAAAfg/xJIfaSmVM8Y/s1600-h/calendar_kate_mccann.jpg
M & Adm
Why are some of the links so long? sorry about this
March 1st, 2008 at 7:50 pm
465
jo
LOL!
March 1st, 2008 at 7:49 pm
No.It doesnt work….
March 1st, 2008 at 7:49 pm
480
RedRooster
.
March 1st, 2008 at 7:48 pm
476
lilith
What about that one? (not sure if it works tho but lets try.I did post it earlier on I find it very “a propos”)
http://www.anorak.co.uk/tabloids/181379.html#comment-243373
March 1st, 2008 at 7:48 pm
479
Ciara Says:
March 1st, 2008 at 7:43 pm
466
RedRooster
RR.
Don’t mention drink. Do you want a repeat of last night?
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yes please babe……here you go a very large glass of red….let me know as soon as you need a top up
March 1st, 2008 at 7:46 pm
Sipho gets married and on his wedding night he calls his Father for some tips on what to do, since he has never been with a woman before. So what do I do first?
His father: Take her clothes off and lay her on the bed. 5 minutes later Sipho’s on the phone again. She’s naked and in bed, what do I do now?
His father can’t believe what he is hearing, Take your damn clothes off and get into bed with her. After another 5 minutes poor Sipho is on the phone again. Dad, I’m naked and in bed with her, what do I do now?
His dad’s patience is now running thin so he says, Shit son, do I have to spell everything out for you? Just put the hardest thing on your body where she pees. Good night!!!
Just when the old man starts snoring, his son is on the phone once again. Ok Dad, I have my head in the toilet bowl what do I do next?
DROWN YOURSELF YOU BLOODY IDIOT
March 1st, 2008 at 7:43 pm
466
RedRooster
RR.
Don’t mention drink. Do you want a repeat of last night?
March 1st, 2008 at 7:42 pm
475
Ciara Says:
March 1st, 2008 at 7:37 pm
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March 1st, 2008 at 7:41 pm
471
Gandolf
Stop it now….you make me have fits of cough and I cant breath anymore
March 1st, 2008 at 7:41 pm
http://bp2.blogger.com/_WRv5uKdlssk/R1xUpSIzQEI/AAAAAAAACN0/jBa0FbmRRXY/s1600-h/Image1.jpg
The “grieving” parents desperately “looking” for Madeleine.
The inhumane treatment, the anguish and the terrible blows and ludicrious slurs sure are taking their toll..
March 1st, 2008 at 7:37 pm
For Gandolf…
Two people meet at the bar while attending a function to raise funds for the local hospital.
They chat most of the night and after several drinks end up in bed together. The next morning the guy says to the girl ” you’re a surgeon aren’t you ? ”
” yes ” she said. ” How did you know that? ”
” Well, the way you scrubbed your hands there, right up
to the elbow.” he said.
” Oh, and you’re an anaesthesist” she said.
” Yes” he said ” how did you know?”
” Because I never felt a thing !” she said.
March 1st, 2008 at 7:37 pm
473
jo Says:
March 1st, 2008 at 7:36 pm
472
RedRooster
This poster has been taken care of …. jajajajaja
any news on shannon…? 
He must have had a very end of the day I tell ya….
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thats a shame i was looking forward to sorting him out…