PEPSI has a new logo. Can you take the Pepsi challenge and say which of the following is the new logo, as described by Frank Cooper, Pepsi’s VP-portfolio brands:
“We felt like, as we move out of this traditional mass marketing and mass distribution era into today’s culture, there’s an opportunity to bring humanity back, both in terms of the design but also in the way we engage consumers,” he said. “
By making the logo more dynamic and more alive … [it is] absolutely a huge step in the right direction.”
Answer: A
No, not really - that’s Barack Obama’s logo. The real answer is F, which is not Obama’s logo, and cost $1million to come up with …
How do they do it?
Posted: 28th, October 2008 | In: Barack Obama, Money Comments (3) | Follow the Comments on our RSS feed: RSS 2.0 | TrackBack | Permalink
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October 29th, 2008 at 12:13 pm
…not to mention mooseburgers….
October 29th, 2008 at 7:54 am
Annie1! You are absolutely right!
And anyway - all the logos are crap apart from the one that has the lipsmackinthirstquenchin …… ring to it.
PEPSI! Stop backing losers!
Vote McCain!
You may be able to do a deal with Pepsi and McCain’s fries!
October 29th, 2008 at 12:58 am
They might as well give up now - they will never be able to compete with Coke (the drink that is )