Anorak

Anorak News | Sky extends Premier League TV rights with £1bn bid

Sky extends Premier League TV rights with £1bn bid

by | 4th, February 2009

WOUHOU! Sky has paid more than one billion pounds sterling to maintain its icy hold on live TV coverage of the FA Premier League. Rupert Murdoch’s masters of hype will have the rights for 92 out of the 138 matches available, including the prestigious 4pm Sunday kick-off slots.

Anorak can’t help but admire Sky’s commitment to the Premier League, but it would have been nice to see another broadcaster – one you don’t have to subscribe to, say – get in on the act.

Now we can look forward to more hyperbolic coverage like this:



Posted: 4th, February 2009 | In: Sports Comments (2) | TrackBack | Permalink