How Falcon The Balloon Boy Advertised Pappa John’s Pizzas On The TV News

YOU can use the Falcon Heene Balloon Boy story to your own advantage, if you know how. On 4Chan, the lads ordered a Papa John’s pizza to be sent to the Heenes family home. The pizza arrives at the same time one of the countless media nodding heads are live on the scene of a boy hiding in the attic.

Anorak foresees a new era in advertising, wherein the BBC can make some money by pimping out news of where its TV crews are going to be and allowing companies to bid for in-shot opportunities.

Here are some suggestions for LIVE FROM tie-ins:

House of Commons – Benefit Fraud Hotline
Clarence House – Tampons
Manchester United – Omega watches
Scotland Yard – Stair lifts

And many , many more…

Anorak

Posted: 16th, October 2009 | In: Media Comment | Follow the Comments on our RSS feed: RSS 2.0 | TrackBack | Permalink