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Anorak | Kony 2012 is more viral than Susan Boyle

Kony 2012 is more viral than Susan Boyle

by | 13th, March 2012

KONY 2012 is a hit. The video by Invisible Children aims to stop Ugandan warlord Joseph Kony by bringing his name to a worldwide audience. Job done. Kony 2012 might be the   most  viral video in history, according to one researcher; bigger than Susan Boyle singing a show tune on  Britain’s Got Talent  in 2009.

The video has been accused of being biased and serving a less than altruistic agenda Invisble Children are said by some to be evangelical Christians looking for fame and fortune, mired in corruption.

Tumblr blog  Visible Children  says  32% of Invisible Children’s money goes to direct services, while the rest is spent on staff salaries and other running costs.  Invisible Children  said 32% was correct but 26% was invested in “awareness programs”. Like many if not all charities, the intended recipient of aid can be lower

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Posted: 13th, March 2012 | In: News Comment | Follow the Comments on our RSS feed: RSS 2.0 | TrackBack | Permalink