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Anorak | The football teams that changed their kits and won and lost their identities

The football teams that changed their kits and won and lost their identities

by | 10th, June 2012
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ANORAK presents a history of football club shirt changes, featuring: Cardiff City, Arsenal, Manchester United, Leeds United, Millwall, Juventus, Coventry City and Crystal Palace…

AMID all the Euro hype, one piece of football news has largely slipped under the radar: Cardiff City FC have confirmed what many suspected – that they will now play in red, because the colour is more appealing to the club’s Malaysian owners than the traditional blue strip.

The new badge depicts a dragon with a small bluebird inserted underneath as an acknowledgment of the club’s traditional name, and the new slogan: ‘Fire and Passion’.

Fans have been philosophical about this, in the light of the reported £70 million investment that has accompanied the changes. But what are the omens for the future? Based on past experience, not bad at all. Shirt changes are nothing new, and there’s nothing like success to make a cold, unfamiliar colour acquire a warm and friendly glow…



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Posted: 10th, June 2012 | In: Key Posts, Sports Comment | Follow the Comments on our RSS feed: RSS 2.0 | TrackBack | Permalink