Anorak | Gotcha! The Sun used Page 3 to mock the snooty and the the smug

Gotcha! The Sun used Page 3 to mock the snooty and the the smug

by | 22nd, January 2015

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“God I hate the Sun,” a friend texted late last night after a day of Page 3 nonsense.
Hate is a strong word. But, great heavens, the paper is bloody irritating. Irritating in the way of a bright teenager who plays the idiot in class, fearing that to expose his intellect would make him seem less cool.
Snooty people who don’t read the Sun love to portray it as a comic written by imbeciles for imbeciles. They couldn’t be more wrong. It is put together by intelligent people who don’t talk down to their readers, readers who are too often discounted as layabouts with IQs in double figures.

Yes, there’s a lot of soap, showbiz and sex – plus, of course, those women in varying states of undress. But this is a paper with an extremely high story count – and many of its stories are important. Some of them even relate to foreign affairs.

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Politics and business are treated seriously. The employment page offers practical guidance to the jobless; health and diet advice is commonsense. Critics are knowledgeable: the Something for the Weekend Friday arts section covers sophisticated music and film, not just chart fodder and blockbusters.
Efforts are also made to explain in plain English the background to issues that suddenly burst into the public consciousness.
Today, for example, it looks into fracking in Lancashire. This is something the paper supports, but local planners are seeking to block Cuadrilla’s application to mine shale gas in the area. The coverage is opinionated and too one-sided. But, then again, the coverage is on the opinion page.

Quite, detractors might say. The paper’s so rightwing, so biased.

Dur, yes. Its editorial stance is conservative, anti-Europe, pro-market, reflecting the view of its proprietor. Isn’t that what papers do? Reflect the views of their owners? That’s how it works, folks. Proprietors are hardly likely to appoint editors and executives with diametrically opposing views, are they? But when the proprietor is Keith Rupert Murdoch, that becomes a sin.
The Telegraph,  Mail, Mirror, Express, Guardian all follow the agendas set by their owners. Some do it in a po-faced way, some stridently, some have built a business on outraged disdain for the very people they sell to. The Sun at least has warmth and wit. It understands and relates to its readers.
We have, however, seen the all-pervasive influence of the Great Satan, influencer of politicians, wheeler of deals.
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For example, when he tweeted last September that he thought the tradition of topless women

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Posted: 22nd, January 2015 | In: News Comment | Follow the Comments on our RSS feed: RSS 2.0 | TrackBack | Permalink

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