The worst clickbait headline ever – you’ll think journalism is dead when you see this!
Clickbait journalism is the current trend. The newspapers realise that brand loyalty means nothing. It’s all about the instant hit. So. The Independent looks for a topic riding high on the news cycle. It spots Bobbi Kristina. It sheds crocodile tears – one young woman’s mental turmoil is a public “tragedy” – and muses:
“Those who have been following the Bobbi Kristina tragedy maybe surprised to learn this…”
The “surprise” is that Bobbi Kristina is getting better, at least physically…