Anorak

Anorak | Facebook is punishing smaller publishers

Facebook is punishing smaller publishers

by | 9th, August 2017

Is Facebook a friend to quality journalism? As well as publishing Anorak , I publish Flashbak . It’s Facebook page is up to 280,000 followers. But very few of the people who choose to follow the Page get to see it. Facebook limits the reach of anything I and others post there.

To reach every reader who wants to see our stories in their newsfeed, we’d have to pay Facebook a few hundred dollars per post. Post 5 stories a day and we’d be giving Facebook around £1,000. Add that up over a week; a month; a year. We can’t afford it. But that’s the deal. So we play along in the hope that readers will seek us out and find us though Facebook and other means such

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Posted: 9th, August 2017 | In: Google News, Key Posts, Money, Technology Comment | Follow the Comments on our RSS feed: RSS 2.0 | TrackBack | Permalink