Teachers Use Nominative Determinism To Label A Child
PRESS Release of the day comes from a parenting club that tells us that 49% of teachers make assumptions about a child by their name. Yeah, only 49%. All that hard work endured by mum and dad as they try to name their bundle is not all that important.
Also, 57% of the teachers say the naughtier children, the Jacks and the Chardonnays, tend to be more popular with their peers than the Lionels, Hyacinths and Nevilles.
More than a third of teachers said the naughtiest pupils were often the brightest and the more sensitive; while two–thirds said they often were not.
Posted: 8th, September 2009 | In: Media, Online-PR | Comments (4) | Follow the Comments on our RSS feed:RSS 2.0
Poker Is Not A Sport Of Courage, Conviction And Confidence
ACCORDING to the Poker Stars advert poker “is a sport of courage, conviction and confidence.”
Yeah, poker is a sport. Who knew that those slobs sat round a table counting bits of plastic were sportsmen?
The Advertising Standards Authority sees the ad and begs to differ.
The ASA tells the poker operator to take the posters down, leaving us to wonder which bit of their claim was the most ludicrous?
Posted: 28th, September 2008 | In: Online-PR, Poker And Casino | Comments (9) | Follow the Comments on our RSS feed:RSS 2.0
Spare Rib: German Butchers Say Eat More Women
SAYS the sign on the side of the butcher’s van: “Meat Products, Fresh Service”. The legend is illustrated by the image of a naked woman.
Germany’s national advertising council says the adverts by G&M Fleischwaren Frischdienst are degrading and anti-woman.
“Such an advert blatantly violates the council’s codes on discrimination and degradation in advertising,” says the council. “
Posted: 13th, September 2008 | In: Food & Fat, Online-PR, Strange But True | Comments (4) | Follow the Comments on our RSS feed:RSS 2.0
The World’s Best Anti-Ageing Cream
TAKE a look at this picture for Dermitage anti-ageing cream.
Before the woman was line free and youthful.
After, she has a face like a camer’s scrotum in a sandstorm.
Tip: Better to use the foreskin than the scrotum, as Oprah Winfrey assures us.
Posted: 12th, September 2008 | In: Online-PR, Photojournalism, Strange But True | Comments (12) | Follow the Comments on our RSS feed:RSS 2.0
EDF Energy Sells You Not Electricity But The Brand
EDF Energy has increased its marketing spend by 25%.
According to comparison site uSwitch, the average increase in the cost of gas has been 28%, while electricity prices have shot up by 20%.
Says EDF:
EDF defended its spending hike, saying energy had ‘moved from being a commodity to being a brand’
You’re not being fleeced for electricity. Your buying into the brand…
Posted: 9th, September 2008 | In: Money, Online-PR | Comments (8) | Follow the Comments on our RSS feed:RSS 2.0
Wayne Rooney’s Non-Sequitur Of The Day
WAYNE Rooney, we and readers of the News of the World learn, is “at it five times a night”.
It turns out to be “playing FIFA ‘08”, a video game that features a picture of Wayne in full rant on the cover.
After that coincidence (surely shameless plug? – ed), the NOTW then delivers one of the best non-sequiturs ever:
Posted: 9th, September 2008 | In: Back pages, Online-PR, Tabloids, Wags & Players | Comments (6) | Follow the Comments on our RSS feed:RSS 2.0
Master Kong Con: Chinese Bottled Water Is Polluted Tap
IN China, the Master Kong bottled water is on sale. It’s dee-lish-ooos.
The TV advert says the mineral water, sold in Beijing for 1.5 yuan a bottle, is made of “high-quality water source” (优质水源).
The “high-quality water source” is also known as tap water. But there is a twist: you have to boil the wonder product before it’’s safe to drink.
Posted: 4th, September 2008 | In: Food & Fat, Money, Online-PR | Comments (14) | Follow the Comments on our RSS feed:RSS 2.0
Madeleine McCann: GMTV Tears To Entertain, Jade Goody And Clarence Mitchell PR
MADDIE WATCH - Anorak’s at-a-glance guide to press coverage of Madeleine McCann, Kate McCann and Gerry McCann
DAILY MIRROR: “Real victims who reduced me to tears”
Fiona Philips – ‘the woman with the whitest teeth and yellowest hair in daytime telly’ – “on GMTV heartaches and meltdowns”
Fiona Philips is fighting the tears as Helen Newlove, whose husband Garry has been murdered, is sat on the sofa to tell her story.
Tears are the new laughter.
Posted: 2nd, September 2008 | In: Broadsheets, Madeleine McCann, Online-PR, Tabloids | Comments (747) | Follow the Comments on our RSS feed:RSS 2.0
Peta Is Off Its Head: Greyhound Cannibal Strikes Blow For Animal Rights
A MAN has been beheaded on a Greyhound bus in Canada. In Canda, no-one can hear you scream. It’s like living in a chicken shed, only bigger, colder and without Jamie Oliver.
Peta, the animals rights militants have not claimed responsibility for the killing, but they are using it to further their cause. They are running an advert. It goes:
“His struggles and cries are ignored … the man with the knife shows no emotion … the victim is slaughtered and his head cut off … his flesh is eaten
“If this ad leaves a bad taste in your mouth, please give a thought to what sensitive animals think and feel when they come to the end of their frightening journey and see, hear and smell the slaughterhouse.”
Posted: 8th, August 2008 | In: Anorak In New York, Food & Fat, Online-PR | Comments (19) | Follow the Comments on our RSS feed:RSS 2.0
Amy Winehouse Is Six Times More Boring Than The Credit Crunch
CREDIT Crunch watch - making debt into a tabloid news story…
AMY Winehouse is six times more boring then the credit crunch. It’s in a survey. It’s a fact:
Stephen Waddington, managing director of Rainier PR, said: “At a time when many people are watching the pennies, it’s not surprising that the public have become tired of news about rock stars being odd, and pampered celebrities holidaying in exotic locations. The fact that Amy Winehouse is seen as six times more boring than the economy this summer illustrates this perfectly.”
Have drugs gotten cheaper yet..?
Posted: 6th, August 2008 | In: Amy Winehouse, Celebrities, Credit Crunch, Money, Online-PR | Comments (2) | Follow the Comments on our RSS feed:RSS 2.0
Midgets In Advertising: The Banzai Wild Waves Water Park
MIDGETS get work in advertising children’s toys:
Posted: 4th, August 2008 | In: Money, Online-PR, Photojournalism | Comments (5) | Follow the Comments on our RSS feed:RSS 2.0
NANCY Pelosi has written a book. You can buy it through Amazon. It’s called Know Your Power…
Pelosi adheres to her illiberal fascism in every aspect of her life. It seems she wields her totalitarian “fairness doctrine” far and wide. Lone Pony is reporting that she is scrubbing Amazon of bad reviews - were there any other kind?
No..!
Nancy Pelosi had over 100 BAD reviews of her failed book disappeared from Amazon’s site yesterday!
Well, Amazon is in the business of selling books. And who buys a book knowing it will be crap? Ahem - I did once buy Learning To Fly by Victoria Beckham. And it was…
Posted: 2nd, August 2008 | In: Anorak In New York, Money, Online-PR, Politicians, Twitterings | Comment | Follow the Comments on our RSS feed:RSS 2.0
Innocent Smoothies Not So Innocent
INNOCENT smoothies for green smoothies:
Innocent Smoothies tells consumers on its website that “fruit always travels by boat or rail” because these methods use less fossil fuel than air or road transport per kilo of fruit. Customers are also told the drinks are produced in the UK.
However, the Daily Telegraph can reveal that the drinks are blended on the continent before being driven in dozens of tanker lorries hundreds of miles across Europe for bottling in the UK.
To mix the contents just so…
Posted: 2nd, August 2008 | In: Broadsheets, Money, Online-PR, Twitterings | Comment (1) | Follow the Comments on our RSS feed:RSS 2.0
DIAGEO demands that YouTube remove a “fake” Guinness viral advert, in which a girl balances a bottle of the black stuff on her back during a group sex session.
The 60-second viral shows two different male hands taking the drink, which is precariously balanced on the small of the woman’s back, before another woman reaches up and grabs it.
Enjoy the marketing…
Posted: 31st, July 2008 | In: Money, Online-PR, Terrible TV | Comments (6) | Follow the Comments on our RSS feed:RSS 2.0
THE perfect McDonald’s pudding after this:
Spotter: Ed B.
Posted: 30th, July 2008 | In: Anorak In New York, Online-PR, Photojournalism | Comment | Follow the Comments on our RSS feed:RSS 2.0
THE OFT says:
The OFT has obtained assurances from a Latvian company that it will no longer promote and sell its impotency product, ‘STIFF Strips’, in the UK. S.I.H.N sent mailings to UK consumers under the name of ‘Reprohealth’. The mailings claimed that STIFF Strips were ‘five times more powerful than any other impotency pill, spray or cure’ and offered packs of STIFF Strips for up to £45 for 168 strips.
Described as a ‘new discovery’ containing ‘powerful anti-impotency agents’, mailings made claims about the efficacy of the product, guaranteeing its effects within five minutes and including claims that ‘with STIFF Strips you can make love for hours’. The mailings used explicit language to describe the effect of STIFF Strips and testimonials from men who claimed that the product had dramatically improved their sexual performance. The mailings also claimed that the product ‘works on women too’.
Ends…
Posted: 29th, July 2008 | In: Online-PR, Twitterings | Comment (1) | Follow the Comments on our RSS feed:RSS 2.0
Climate Cops And Green Shirts: The War On Global Warming
HEY kids, wanna play a game of green shirts and baddies?
NPower, the electricity people, want you, the Britisher Jungvolk, to inform on your mums and your dads if they disobey the rules on climate change.
Grab a gas mask, a tin hat and come closer. Baroness Young of Old Scone, head of the Environment Agency, says climate change is “World War Three”. And in zer war you want to be on the side of the good guys, right kidz? We vill take ze moral highground, and victory will be ours.
Attack the non-believer.
Posted: 28th, July 2008 | In: Global Warming, Money, Online-PR | Comments (6) | Follow the Comments on our RSS feed:RSS 2.0
Jude Law Advertises Dior Hair Restorer
JUDE Law advertises a new hair restorer and aftershave by Dior…
“Tastes great” - Old Mr Anorak The Looking Younger
Posted: 24th, July 2008 | In: Celebrities, Online-PR | Comments (2) | Follow the Comments on our RSS feed:RSS 2.0
BAKEL Blog gets a call from eBoost’s customer service…
“Hey Roger van Backel [butchering my name with obvious relish], you are a faggot! So listen to this, queer!” [unintelligible background noise and talking, then the name 'Roger' again, then she hangs up]
Posted: 23rd, July 2008 | In: Money, Online-PR, Twitterings | Comment | Follow the Comments on our RSS feed:RSS 2.0
Earth Hour Campaigners Win Flights To Cannes
CAN anyone guess what happens when your anti-global warming film wins a prize?
Adrian McNamara and Lucas Dorrell from Singleton Ogilvy & Mather, Sydney have won a trip to Cannes for creating an integrated campaign for Purina supporting Earth Hour this year.
Their campaign:
Singleton Ogilvy & Mather, Sydney has created a 15 second TV ad supporting Earth Hour, a WWF initiative (created by Leo Burnett, Sydney) that encourages people to turn their lights off for one hour, helping reduce carbon emissions.
Did they save enough to offset the trip? It’s a round trip, right?
Posted: 19th, July 2008 | In: Global Warming, Online-PR | Comments (5) | Follow the Comments on our RSS feed:RSS 2.0
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