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The Birth Of MAD Magazine’s Alfred E. Neuman

ALFRED E. Neuman was a creation of MAD magazine. Right?

In “Campaigning for President: Memorabilia from the Nation’s Finest Private Collection,” by Jordan M. Wright. the author notes:

The image of Alfred E. Neuman was created more than thirty years before MAD magazine adopted him as a mascot and gave him his name. Originally, anti-Roosevelt ads used him to demonstrate the obliviousness of Roosevelt’s supporters.

(Wikipedia has a lot to say about Neuman’s slow drift through the culture.)

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Posted: 24th, January 2008 | In: Strange But True, Twitterings Comment | Follow the Comments on our RSS feed: RSS 2.0 | TrackBack | Permalink

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