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Artist Christian Jankowski’s Aquariva Boat Costs £110

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Artist Christian Jankowski’s Aquariva Boat Costs £110,000 More With His Signature

MORE news on how the art world works: at London’s Frieze Art Fair you can buy the Aquariva Centro, a 30ft boat for $430,000. Nice. But if you buy it as work of art – not as a boat – it costs £540,000.

For the extra you get: a promotional video featuring designer Christian Jankowski, Jankoweski’s name on a certificate and Jankowski’s name on a chrome plaque on the boat’s hull.

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Posted: 11th, October 2011 | In: Key Posts, The Consumer | Comment