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Thanks to Bic even women can light a candle

 quips about this Bic fire lighter for women: “Finally my fragile female hand will be able to light a candle too!”

 

Bic sexism

 

Things to note about the pink one:

1. Miss Bic – but neither Mr Bic nor Master Bic. Sexism?

2. Is the Miss Bic fire lighter meant as a present, perhaps to go with the hoover or small gift you bought her indoors at Christmas?

Posted: 29th, May 2017 | In: Strange But True, The Consumer | Comment