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Supermarket Rebranding Gives Shoppers Colin And Chips

SAINSBURY’S has renamed Pollack, the unlovely fish, as colin.

Anorak’s readers – the institutionalised and hacks – will be aware that not long ago cable TV channel UKTV 2 changed its name to Dave.

Viewing figures have gone up as many people tune in wondering what Dave is as they watch Jeremy Clarkson and his yes men on reruns of Top Gear and circle life’s plughole as the hideously unfunny Little Britain commands us to agree and laugh.

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Posted: 6th, April 2009 | In: Money | Comment | Comments RSS feed:RSS 2.0