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Ad Fail Of The Day: Essilor Invites Hell’s Angel’s To Beat Up Its Customers

THE advert for French glasses firm Essilor invites Hell’s Angels to try to beat the crap out of its customers. The slogan reads: “Hell’s Angels Are Pussies.

The ad agency behind this then sends out an email:

“Hi there,
After several comments on blogs and in order to avoid any potential troubles with the Hell’s Angels organization in the USA, Essilor USA is asking to withdraw the “Airwear lenses Unbreakable” print from blogs and websites.
Please, it would be more than appreciated if you could do so.
Thanks a lot for your understanding and your help.
Best regards,
Herezie agency”

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Posted: 9th, November 2011 | In: The Consumer | Comment (1)