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Habitat Opens New Store In Iran By Twitter

habitatHABITAT is like Ikea in wood. And the furniture store is on Twitter. But if any companies are looking to use social networks to reach their customers and attract new ones, this is pretty much a masterclass in how not to do it.

1. Open a Twitter account.

2. Twitter about the, er, riots in Iran.

3. Anyone found Maddie yet? If she’s still news, Twitter that too…

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Posted: 22nd, June 2009 | In: Technology | Comment