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Facebook The New AOL?

DIZZY looks at social networjkign site Facebook.

We all know about the Facebook Revolution right? Whilst I’ve not said it on here, I don’t think Facebook will last as a major user proposition. There are a couple of reasons for this, like Second Life, I think it will be a platform that will see its user base increase, but see its active user base plateau. Like many things, it’s great initially but users eventually get bored and move on to the next fad.There is another problem that Facebook faces, it is, in 2007, what AOL was in 1994. What do I mean by that? Well I suggest reading Scott Heiferman’s blog to understand the point. He notes

AOL 94 vs. Facebook 07 While at Sony in 1994, I was sent to Virginia to learn how to build a Sony “app” on AOL (the #3 online service, behind Compuserve & Prodigy at the time) using AOL’s proprietary “rainman” platform.

Fast forward to Facebook 2007 and see similarities: If you want access to their big base of users, develop something in their proprietary language for their people who live in their walled garden. Strangely, many young facebookizens aren’t very net savvy (facebook *is* their internet) & they have little desire to go beyond the walled garden — just like the old AOL users. There’s even a proprietary Facebook messaging system (kids don’t use much open internet email)

AOL eventually dumped Rainman in favour of open standards as it started to face fierce competition globally, and whilst AOL Server went open source it’s usage remains quite limited. Facebook has in effect become a similar walled garden of activity. It’s fan will tell you it’s a great tool for communication and collaboration, but as kottke.org points out,

we already have a platform on which anyone can communicate and collaborate with anyone else, individuals and companies can develop applications which can interoperate with one another through open and freely available tools, protocols, and interfaces. It’s called the internet and it’s more compelling than AOL was in 1994 and Facebook in 2007.

Facebook is a fad right now, at some point though it will find itself competing against a superior and open version of itself, and unless it changes history will just repeat itself.

  1. 1 Anonymous Says:

    Oxford students in Facebook row
    ITN - Tuesday, July 17 11:54 pmA row has broken out between students and staff at Oxford University over the social networking site Facebook.

    Disciplinary action is being taken against students who have been photographed celebrating their exams by covering each other with champagne, flour, confetti and even raw meat and octopus.

    It is another example of how profiles can backfire on their users. Research has already revealed one in five potential employers vet candidates on Facebook or similar sites.

    Students now face fines of up to £100 after Proctors found evidence of students celebrating the end of exams by “trashing” their pals. They could even be prevented from graduating until disciplinary hearings are resolved.

    Third-year mathematics and philosophy student Alex Hill said: “I have been charged by the proctors for breaching rules and being ‘disorderly’, on the basis of photographic evidence from Facebook.

    “Somehow the proctors have accessed my photos on Facebook and cited them as evidence of my misconduct, and I am being summoned to a disciplinary hearing.

    “I don’t know how this happened, especially as my privacy settings were such that only my friends and students in my networks could view my photos.

    “It’s quite unbelievable. I just hope that no-one else gets ‘caught’ in this way.”

    The university’s Student Union has told students to change their settings to “friends only” to protect their privacy.

    http://uk.news.yahoo.com/itn/20070717/tuk-oxford-students-in-facebook-row-dba1618.html

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