A Question Of Attribution

‘WHETHER it’s on a pair of Comfi-Slax, the E-Zee Dart or Britain’s favourite online magazine, the name Anorak commands respect.

Anorak’s celebrity columnists

You know what you are going to get – high-quality craftsmanship combined with cutting-edge design…and all, of course, at a bargain basement price.

So, we are shocked, nay distressed, at rumours that have been circulating in the media in recent weeks to the effect that these very words are not written by us.

That is if by us we mean the good men and women working their – we mean our – fingers to the bone for less than a pittance in the windowless basement of Anorak Towers.

They – we mean we – utterly reject accusations that their – we mean our – only job is to the type in the words of one of Old Mr Anorak’s business cronies.

That’s how it may work in the world of medicine, where (according to a story in today’s Telegraph) as many as half the articles in the British Medical Journal and The Lancet are ghostwritten by the pharmaceutical industry.

But we – like Professor David Healy, the man whose evidence to the House of Commons health select committee the story is based upon – are made of sterner stuff.

He recalled that he had once been offered money to put his name to an article, which he later saw published under the name of a completely different specialist.

And we can tell you that we have likewise rejected all bribes and blandishments to promote the products of a confectionary company whose name we do not feel it fair to mention.

We do not need to be offered money to tell you that Cadbury’s Flake is still the crumbliest, flakiest chocolate and that it tastes like chocolate never tasted before…’

Posted: 15th, October 2004 | In: Uncategorized Comment | TrackBack | Permalink