Anorak News | Ascot Ticket Sales Plummet

Ascot Ticket Sales Plummet

by | 21st, June 2007

DEAR old Royal Ascot, as much a part of the fabric of this great nation as the Queen’s Christmas Day speech, dogging or a drunken brawl on a Saturday night.

But all is not well in the sport of kings. It seems that despite the building of a new £210million grandstand, the famous race meet is somewhat losing its shine.

Tickets for the famous occasion are down by 15,000 on last year, plunging to a ten-year low which could result in takings dropping by a whopping £2million.

The Queen, Prince Phillip, Charles and Camilla were greeted by the embarrassing sight of empty chairs and empty spaces as they arrived in their traditional coach and horses. A source at the Berkshire course tells the Sun: “This is a potential disaster. Everyone’s panicking about why the crowds are staying away.”

Possible explanations for the dismal attendance figures include the fall out from a fight last year, the high costs of up to £740 for a meal and widespread complaints about the expensive new stand which has already been called a “cheap copy” of Stansted Airport. And then there’s the ever-present threat of Danielle Lloyd.

Alice Pettigrew from Marlow in Buckinghamshire, who is attending the event, says: “Something has happened to the atmosphere. There is more of a buzz at my neighbour’s garden party”.

Maybe they should move the whole event there then? I hope the garden’s big enough for the horses. And the hats…

Posted: 21st, June 2007 | In: Back pages Comment | TrackBack | Permalink