Anorak News | Gordon Brown’s Big Pitch: In Gord We Trust, The Papers’ View

Gordon Brown’s Big Pitch: In Gord We Trust, The Papers’ View

by | 25th, September 2007

gordo-poppins3.jpgGORDON Brown watch: Anorak’s on-the-hoof look at Gordon’s message to the masses. (Pic: Poldraw)

DAILY MIRROR front page: “SERIOUSLY GOOD GORD – Gordon Brown forged a powerful pact with the people yesterday.”

“Patriotic, passionate, packed with policy…the PM’s triumph.”

Pages 6 and 7: Brian Reade says “We’re in safe hands”.
Kevin Maguire says “Leader passes test”.

Pages 8 and 9: “GB’S GOT TALENT.” Says Gordon: “Every child has potential if they get the chance.” The potential to do what depends on policy and believing in Gordon.

“We must punish criminals and prevent crimes,” say Gordon. How to follow…


Brown’s no Winston Churchill. “A poignant 63-minute speech by Brown but just 12 seconds on the EU treaty” – did anyone besides the Sun notice?

Pages 4 and 5: “We fight them on the beaches. READERS WANT EU POLL.”

Pages 6 and 7: “BRITAIN’S GOT TALENT. PM vows: There’s no limit to what our people can do.” Hear that? Start campaigning for that EU Ref now!

Page 8: “If you respect and admire us all Gordon, give us the referendum you promised”

DAILY STAR page 2: “FANCY A DROP OF GORDON’S? Not now Mr Brown’s banning 24hr booze.”

THE INDEPENDENT page 3: “MR BROWN’S BIG PITCH.” A pun on Mr Brown’s big tent.

“The Prime Minister’s speech was full of stirring conviction but gave little away.”

Page 4: “Simon Carr’s sketch: “’This is who I am,’ he said more than once. Personal revelation. Tick the box. Then there were more boxes. Strength. Pride. United Kingdom. Countryside. The NHS, our island story. Tick, tick, tick, tick. Joy through work? Not this year; maybe after the election.”

Page 29: “Steve Richards writes under the headline: “With the utmost skill, Brown has distanced himself from Blair and reinvigorated Labour.”

THE TIMES front page: “Brown sets out stall for Middle England.”

Gordon Brown wants Tory voters to vote for him. He is stood before a blue backdrop. His tie is dark. So too his suit. “Populist initiatives aim for Tory country.”

Pages 6 and 7: “Initiatives, promises, policies, aspirations – and a definite feeling that we’d heard it all somewhere before.”

Page 7: Anne Treneman writes in her sketch: “It wasn’t a ‘me me me’ speech. It was a ‘me me me me me’ speech… This is who I am,’ he boomed as he embarked on an impressive slalom run of 12 sentences that all featured the vertical pronoun.”

Pages 8 and 9: “Sarah Brown speaks at a women’s reception. She says she plans to keep things “as normal as possible” for her family. He is not Tony. She is not Cherie.

DAILY TELEGRAPH front page: “Brown targets Tory heartlands.”

Page 4: “Brown takes on blue rinse to woo more Tories”.

DAILY MAIL pages 6 and 7: “Gordon steals Tories’ clothes.”
And: “He pays tribute to faith, family and, yes, Lady Thatcher”.

Quentin Letts writes his sketch under the headline: “So much hairspray, the ozone layer’s in danger.”

Page 9: “Peter Oborne says:” MORE TORY THAN DAVE WOULD EVER DARE TO BE.”

THE GUARDIAN front page: “I will not let Britain down.”

The paper keeps count of key phrases in Brown’s speech:

British/British – 80
Scotland – 2
I – 115
Tony Blair – 3
John Smeaton – 2
David Cameron – 0
Iraq – 1
Afghanistan – 1
Labour – 8
Conservative – 0

Page 9: Simon Hoggart in his sketch says that listening to Gordon Brown reminded him “of those dusty leaflets on sale in church porches in which children gaze up at Jesus, except that we were gazing up at Gordon.”


The paper’s political editor notes that “in Mr Brown’s vision of history, anything that happened before he took over in Number 10 is conveniently wiped out”.

No little success then…

Posted: 25th, September 2007 | In: Politicians Comments (5) | TrackBack | Permalink