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Anorak | Jade Goody’s Anthea Turner Moment

Jade Goody’s Anthea Turner Moment

by | 11th, April 2009

JADE Goody: Anorak’s at-a-glance look at Jade Goody’s post-reality career, with her chocolate grave…

THE Mail looks on as “Grieving Jack Tweed struggled to hold back his tears today as he made an Easter visit to his wife Jade Goody’s grave to leave fresh flowers”.

Read: Jade Goody’s Easter Egg Hunt

After Goody Friday, it might be that Jade is no longer there?

And then:

Jack then put on a brave face as he headed to the bookies to place a bet before going to a pub to watch football.

The Mail comes with a scratch-and-sniff whiff of disapproval. Why mention the betting – and there is a picture of Jack in the bookmakers? Is Jack Tweed a story? Or are we watching until he finds a new lover and the papers can turn on him?

Back at the grave, Jack has left behind an Easter Egg, made not of pickled hen egg, rather one made of chocolate. The box says Cadbury’s Creme Egg.

Readers may well recall how Jade saids that she would dress up as an egg.

Newspost: “Jade Goody to dress up as boiled egg for sons Christening”

Cancer-stricken Jade Goody is planning to go for the Christening of her two sons dressed as a boiled egg.

Despite undergoing emergency surgery, the former Big Brother star says that nothing will stop her from partying with her boys Bobby, five, and Freddie, four.

Goody is determined to make it home and celebrate a fancy dress Christening for Bobby, five, and Freddie, four, by dressing as a boiled egg.

As Anorak reader magnetite put it:

I wonder if they’ll take the time from advertising their church for free notice that Jade’s boys are the brave little soldiers to her boiled egg…

Of course the presence of such a branded egg may by an accident, and not a bit of product placement. And not a bit like:

“Anthea Turner and Grant Bovey exclusive OK! wedding photograph, enjoying Cadbury’s new Snowflake. For the complete wedding coverage and a free Cadbury’s Snowflake, buy OK! magazine this weekend.”

As Max Clifford, who was not involved in the plot, said:

“I think this is about as tacky as you can get. It is a disastrous public relations stunt for everyone involved and it won’t do anything for the couple’s image. Cadbury must be highly embarrassed because they don’t have a cheap and nasty reputation. It will be interesting to see how their sales go but I don’t think it will encourage people to buy OK!”

OK! can sell a woman’s obituary before she’s died. It might not be bothered.

And that chocolate egg might be just a chocolate egg, a token of love. But we see the egg; we see the cameras; we see the marketing – and rather than feel the love we grow cynical and smell the money…



Posted: 11th, April 2009 | In: Celebrities Comment (1) | Follow the Comments on our RSS feed: RSS 2.0 | TrackBack | Permalink