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Anorak | Liverpool Balls: Puma Social Media Campaign Fails Wonderfully

Liverpool Balls: Puma Social Media Campaign Fails Wonderfully

by | 18th, August 2014

THE big idea at Pumas was for football fans to Tweet the #foreverfaster” hashtag and get a personalised message from their favourite Puma stars, such as Liverpool target Radamel Falcao, Cesc Fabregas and Marco Reus.

But fans are not as compliant as Pumas had hoped. They created fake Twitter accounts with user names designed to be, well, off-message:

reus puma

fabregas

liverpool



Posted: 18th, August 2014 | In: Sports Comment | Follow the Comments on our RSS feed: RSS 2.0 | TrackBack | Permalink