Anorak | Bjork to Rescue Iceland’s Economy From Kerry Katona

Bjork to Rescue Iceland’s Economy From Kerry Katona

by | 2nd, January 2009

THE National Post reports that all is not lost for Icelanders. A celebrity will save them. No, not Kerry Katona – well, not only her. Iceland’s very own screaming singer Bjork is to launch her Bjork Fund:

Bjork is seeking investors for a venture-capital fund that aims to help kick-start the island nation’s failed economy. Her eponymously named “BJÖRK (sic) Fund” will target investments in companies that create value through the “uniqueness” of Iceland’s nature and culture.

A capital idea, just capital. What are the rules?

“Companies must be sustainable, both in terms of financial returns as well as being socially and environmentally responsible. BJÖRK (sic) is particularly interested in companies that exploit our well educated human capital and vibrant culture, new knowledge, new technology or a new approach to business.”

Great. Pop stars for captalism is terrific. Says Bjork:

If nothing else, I have money.

Or not…


Posted: 2nd, January 2009 | In: Celebrities Comment | TrackBack | Permalink