Anorak News | A Chocolate Digestive Is Best For Business

A Chocolate Digestive Is Best For Business

by | 2nd, June 2008

bbc.jpgTHE Taliban will kill anyone with a British custard cream. But what chance of peace with a chocolate digestive?

The BBC reports – and this is the second most popular story on the BBC news site – that about four out of five UK businesses believe the type of biscuit they serve to potential clients could clinch the deal or “make it crumble”.

The Beeb noew takes PR-led market research for news and states that according to 1,000 business professionals quizzed by Holiday Inn the chocolate digestive is the top business biscuit, followed by shortbread and Hob Nobs.

Know that: “Lawyers were most impressed by good boardroom biccies, the survey added.”

What the BBC biscuit of choice is – and what odds coconut creams or the McVities Taxi? – we are not told, only that the corporation takes it…

Posted: 2nd, June 2008 | In: Money Comments (7) | TrackBack | Permalink